Obama hot and heavy on PA TV
The Pennsylvania primary is more than three weeks away, but that isn’t stopping the Obama campaign from unleashing a torrent of TV advertising in nearly every Keystone State market. They have been releasing ads for PA in a trickle over the past week or so but now they’re going all out in a effort to “flood” the state with Obama ads.
A TV rush had been in the books from the Obama camp for some time. But the timeline and quantity got bumped up once it was determined that the Hillary campaign was lagging in TV airtime and new ads. He’s got the cash, so why not trump HRC on the airwaves?
Sen. Barack Obama is outspending Sen. Hillary Clinton by about three-to-one in Pennsylvania’s television campaign, an independent analsyst says – a sign that, even if Obama cannot overcome Clinton’s apparent advantage in the April 22 primary there, Obama plans to make Clinton pay for the fight.
“He has dropped a couple million bucks in his first week on the air there,’’ says Evan Tracey, chief operating officer for Campaign Media Analysis, a TNS company, an independent analyst of campaign media advertising. “If you judged it against Clinton’s, in a basketball game, it would be a rout.’’
The Obama campaign is spending about $150,000 a day now on TV advertising in Pennsylvania, Tracey said in an interview with the Tribune today – compared with about $50,000 for the Clinton camp.
That also means that the Clinton campaign has to attempt to match the ad spending - running their already minimal cash reserve even lower. Quite a play. \
The most recent Obama ad, released over the weekend, takes on energy independence and gas prices. It’s a key issue in a working class state and targets a demo that Obama needs any small part of to challenge Hillary in PA. It’s a got a few cheeky lines and a rather effective setting of Obama standing and talking straight into the camera at a gas station.
It’s entitled “Nothing’s Changed.” Watch below…
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